
Background
An investment platform must radiate trust and present complex financial products in an understandable way. The existing presence was to be relaunched, crowdinvesting projects and the sustainable GLS funds were to come together clearly, and interested parties were to see at a glance how far a project had already been financed.
What we did
We relaunched the platform's web presence. Crowdinvesting projects and funds are presented in a clearly structured way, each with the relevant key data such as interest rate, term, minimum amount and volume. A project's financing progress is directly visible, which creates transparency and momentum. On top of that come a knowledge and news section, newsletters, the paths into investing via an inquiry form, and the connection to the protected investment area.


